Importance of Search

Travel and Hospitality Industry Research:

• 80% of website visits begin in a search engine or a directory service. (Forrester)
• 72% of online travel buyers made travel relevant keyword searches in the weeks prior to their online booking. (comScore Networks.
• 60% of online travel shoppers claim to use search engines to research their vacations. (PhoCusWright)
  
• Check out our whitepaper with travel industry research